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How Important is a Good Company Logo?

Published June 23, 2009 by djsteen in Community Spotlight, Featured

Logos. Whenever anyone creates a company or identity there is often a logo that goes along with it. Sometimes the creation of a logo takes months of research, designing, and reviewing. Is the logo really that important though? Some companies have very basic logos, yet they are very successful.

Shawn Hickman (he’s the guy wearing the awesome monkey outfit) created a website to learn and discuss such things. It’s named Yagglo (subscribe). (Now there’s a name that stands out! Although, I keep thinking of Yahoo!.) Yagglo is videos aimed at simplifying the web for anyone that’s new to it. Mostly comprised of tutorial screencasts, the videos are only a few minutes long an teach one step at a time.

For most people that already use the web on a daily basis Yagglo’s video tutorials will detail things that are second nature to you. That said, there are some hidden gems like the following rant that might teach even the experienced web user a thing or three.

I’m sharing this rant/discussion about the importance of a good company logo because it’s relevant to just about anyone. If you’d like to check out Yagglo’s Facebook, Gmail, Twitter, and other tutorials, I’ll have links below the video.

Being unique these days is difficult, but very possible! Think different. Think big. Rock it!

Yagglo has tons of videos teaching simple things like learning how to send an e-mail in Gmail to an explanation of @replies, ReTweets, and DMs are on Twitter. The videos are all neatly categorized on the Yagglo website, but you can also view them all on Viddler.
These videos are great for first-time web users like elderly people, young adults that only check Facebook, young kids, cave people, and extraterrestrial aliens.

Of course, you can follow @Yagglo on Twitter, become a fan on Facebook, and see more methods of contact on Yagglo’s contact page.

The Viddler Community Spotlight shines on members of the community that are doing an exceptional job at embracing interaction with people through their videos. If you feel someone is doing a tops job at this, feel free to send me a message and tell me all about it.

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  1. Shawn Hickman says

    June 23, 2009 - 12:00 pm

    Derek, thanks for the awesome write up! Glad you like the name Yagglo too, even if it does remind you of Yahoo! (It happens to many people) You seriously just made my day:)