Last week we reported a 30% increase in sign-ups since we launched the latest version of Viddler on January 30th. I’m happy to report that the second week since launch was yet another strong week for sign-ups and self-select customers. We couldn’t be happier.

So, does the Viddler team sit back in our chairs and watch the sign-ups roll in? Not at all. On the contrary the first few weeks after a launch are as busy if not even more so than the weeks leading up to a launch.

Since our January 30th launch of Viddler 3.8 the quality assurance, development, and systems teams have been rolling out several releases (which we call deploys) of Viddler live every day. Here is the breakdown in the number of deploys to live per-day since launch:

• January 30 (launch day): 5 deploys
• January 31: 1 deploy
• February 1: 4 deploys
• February 2: 3 deploys
• February 3: 5 deploys
• February 6: 1 deploy
• February 7: 4 deploys
• February 8: 3 deploys
• February 9: 3 deploys
• February 10: 3 deploys

So, what do all of these deploys represent? Most of these deploys address issues that our customers or the Viddler QA team (Meg and Greg) have found in the latest version. These 32 deploys since launch have address over 66 tickets in our bug tracking system.

We believe that Viddler 3.8 is the foundation for some really great things that we’ll be doing over the next months and years. And we’ll be updating our site on a nearly daily basis going forward to make sure you’re having the best online video management experience possible.

We are looking to hire a full time Product Marketing Manager. Please click here to apply!

General Description & Requirements:

The PMM is responsible for ensuring that Viddler’s products are competitive, solve industry defined business issues, and enable broadest adoption of Viddler throughout the industry. Viddler products enable and simplify video for those using Viddler solutions directly or indirectly. With input from the evolving marketplace, Viddler users, partners, and the Viddler team, the product marketing manager will be responsible to:

• Gather data and prioritize existing and future product/feature delivery specs
• Tune, develop key messaging that demonstrates a compelling value proposition for Viddler – differentiated from the competition
• Recruit participants & manage all beta/controlled release programs for features of all Viddler products
• Ensure that all publicly released Viddler products meet or exceed client expectations
• Identify potential new market verticals and client profiles best suited for Viddler solutions
• Enhance sales and channel productivity by delivering sales support and tools including product/technical training, competitive strategy and analysis, customer and partner presentations, white papers, case studies, data sheets, proposal templates, messaging templates, etc.
• Build relationships with key customers, video publishers, bloggers, videographers, developers, hosting cos., and/or miscellaneous video vendors. Lever those relationships to provide insights to Viddler regarding their future product plans while driving technology & marketing partnering opportunities.
• Conduct industry analysis; drive requirements for new functionality and/or enhancements to existing Viddler offerings. All Viddler offerings (product or service) must be viewed as pertinent, customer centric, and key for the business users considering or already using Viddler.
• Work with the Viddler marketing advocate on press releases, targeted media outreach and analyst relations.
• Seek out media placements (both advertising and editorial), speaking and exhibiting opportunities and collaborate with content experts speaking at online or in-person events
• Enhance sales and channel productivity by delivering sales support and tools including product/technical training, competitive strategy and analysis, customer and partner presentations, white papers, case studies, data sheets, proposal templates, messaging templates, etc.
• Provide product marketing support: including activities such as product release deliverables and product specific support at industry conferences, trade shows, seminars, sales events.

Qualifications:

• BA/BS
• 4+ years B2B product marketing experience
• Proven ability to plan and lead marketing projects from concept through implementation
• Proven ability to successfully multi-task.
• Proven results in managing successful demand-creation and awareness programs, including sponsorships, trade shows, and events.
• B2B selling or marketing experience in the SMB marketplace
• Proven project management experience working under multiple deadlines and within budget.
• Passion for video technology.
• Excellent written, verbal and organizational skills

Click here to apply!

Last week Viddler launched what has been our most extensive redesign, both in terms of our underlying codebase and our site’s layout, since 2007. In just the first week we have seen a massive impact on the effectiveness of our site.

Many of Viddler’s new customers find our site through search engines, an ad campaign, or by word of mouth and – once they’ve visited our site – sign up and get started all on their own. We call these self-select customers.

On our previous site we found that a certain percentage of these potential customers ended up confused with our message, couldn’t understand the value of Viddler, and ended up leaving. Since our redesign we’ve noticed a substantial increase in both potential and self-select customers. In other words, the redesigned site makes more sense to our customers than ever before.

How many more? How about over 30% more! The Viddler team has been blown away by the increase in the number and quality of free-trial sign ups and also in self-select customers that have chosen Viddler all on their own. We’re so happy that more businesses understand what Viddler does and how we can help them with online video.

We consider Viddler’s redesign a massive success and we’re just getting started. Stay tuned for a lot more from team Viddler.

The Viddler team is extremely passionate about providing you with the very best online video platform. Our goal is to provide you an easy-to-use service that helps grow your business through video. Our devoted team works hard everyday to maintain our high level of customer service, while continuously developing new features and functionality so that you can stay ahead of the curve with your online video strategy.

Rethink, Rebuild, Redesign

Viddler used this transition and time to clear up the messaging, navigation and user interface on our website. Hopefully you’ll find this new look to be more efficient and direct. We trust you’ll also find this to be a much cleaner, professional look and feel for your business.

We looked back feature by feature, and really examined how our customers were functionally using Viddler. Those aspects of our service that were not being utilized were minimized in order to focus on and improve on all that you’ve been using.

New functionality includes:

• New Dashboard with easy access to all of your settings and features
• Easier video management and organization including upgraded search capability
• Direct access to uploading and webcam recording from the Videos page
• Improved management of your video privacy settings for easy control of who can view one or all of your videos
• Searchable Help arcticles and an integrated customer support system
• Easier access to Add-ons including Subscriptions, Advertising, and Partners
• Improved API security and features

We would love to give you a live tour of your upgraded Viddler platform. Register today to have a Viddler team member to give you a live walk through. We look forward to speaking with you soon.

Please stop by and check out the new Viddler!

Regulate which countries your videos can be seen from.

Viddler provides its clients with the highest level of privacy and security over their video content. It is our mission for you to have full control over the exposure of where your videos are displayed. You can whitelist particular domains so that your videos can only be played on sites you choose. You now also have the ability to block content geographically.

Do you have video content that you want viewed only in the US? Do you not want your content displayed in the UK? Viddler provides a simple solution so that you can fully control your video content. Contact netsupport@viddler.com to discuss geographical content blocking and have it enabled on your account. Contact sales@viddler.com if you want to learn more about our privacy and security features and get started today with a free trial.

To better serve our customers both in functionality and security we have made some browser support decisions for 2012. While you can always access Viddler from a PC, Mac or Linux we have tightened up a support plan for browsers.

Viddler will support the current stable release of a browser and the prior version. This will start 6 months after the newest stable release has been published.

Example: if IE version ‘x’ comes out tomorrow, we will continue to support and test the previous version of IE for the next 6 months and we will make sure our site works in full in IE version ‘x’ by the time we drop testing for the previous version. This does not mean the site will cease to work with the previous version, just that we are not fully testing the previous version any longer.

We have made these decisions so that we can provide our customers with the best platform in all current major browsers.

* We recommend using a supported browser to get all of Viddler’s newest features:

• IE 8+ | Windows
• Firefox 3.6+ | Windows Mac Linux
• Chrome 12+ | Windows Mac Linux
• Safari 4+ | Mac Windows
• Opera (We do not test in Opera but believe our site should fully work) | Windows Mac Linux

* These were the current browsers and versions as of January 9th, 2012.

Closetista is an online fashion sales network broadcasting exciting videos from live designer interviews to focused trend reports. Closetista is on the cutting edge of all things fashion and has found the perfect outlet in online video to share their passion with the world. Online video has given them the ability to really showcase all the unique dimensions of their content and show the audience the talented people behind all the latest trends. We recently traveled to NYC and spent the day with the amazingly talented Closetista team to shoot our next Viddler Customer Spotlight.

McGraw-Hill recently released a case study involving their Connect program that uses digital course management tools in the classroom to improve the learning experience for it’s students. McGraw-Hill has found that the use of digital course management tools directly benefits students and instructors effectiveness.

Some powerful statistics:

• Students using Connect show an average grade increase of more than five points, often equal to half a letter grade
• In classes where instructors use Connect, student retention rates increased by an average of nearly 23 percent; and
• Connect’s automatic grading and instant feedback functionalities allow instructors to drastically reduce administrative time – in some cases by nearly 90 percent – leaving more time to prepare and refine lessons, spend one-on-one time with students, and, ultimately, cover more key concepts and critical material in class.

Read the full press release here!

Learn more about the Connect program!

Our successful growth requires the addition of a hard working, enthusiastic, sys admin.

Click here to apply!

What you’ll be doing:

1.  Troubleshooting systems issues
2.  Scripts & monitoring of system and multiple external services: amazonaws, mysql, etc.
3.  Automating common systems tasks,
4.  Setting up new services in support of development,
5.  Participating in spinning up new data center.

Desired Skills Experience:

1.  You have 2 -3 years real sys admin experience: debian, linux, python, perl (windows doesn’t count)
2.  You love to solve problems, get agita anytime your system is not up and running optimally, and 500 is not in your acceptable vocabulary.
3.  You will be local to the Bethlehem PA area,
4.  Position is full-time/40 flexible hrs with regular on-call.

Click here to apply!

As anyone who works on software knows – maintaining seldom-used features is a distraction from the features that matter most. Our team would never want the Viddler platform to suffer because we’re not willing get rid of the parts that aren’t used even if we worked really hard on them.

For this reason we’ve gone back to the drawing board, reviewed our usage statistics in detail, and have worked hard over the last few months to rethink, rebuild, and redesign the most important parts of Viddler. We’re really excited to share with you exactly what is in, what is out, and what is new – but we’re still a month or so away from launching the next version of Viddler.

To show you how excited we are we’ve created a short video explaining some of our thinking behind the next version of Viddler. Over the next month we’ll be explaining some of our decisions right here on the blog and how all of our customers can prepare for the changes ahead.