The Best Sales Training Content in 2016
As we wrap up 2016, our team wanted to share a list of the 13 best sales training content sources we found this year to help us grow, achieve goals, and improve our performance. Check out the top books we loved, podcasts we listened to, TED talks we watched, and digital publishers we visited most often. Cheers!
For the Intrepid Bookworm:
- The Power of Habit: Why We Do What We Do in Life and Business by Charles Duhigg
A great read for learning what motivates us and how we can change. This book was recognized by The Financial Times as a manual for getting what you want out of your personal and professional life. It’s a great way to kick off the new year.
- Outliers by Malcolm Gladwell
In this scintillating read, Malcolm Gladwell asks the question, “What makes high-achievers different?” He then answers it with a simple and overlooked truth: we pay too much attention to successful people after they are successful without looking at where they come from. Their experiences, their background, what makes them unique. He explains what marked the success of technology leaders, professional athletes, legendary musicians, and other great examples.
- How We Decide by Jonah Lehrer
Lehrer investigates how people make decisions. He postulates that our best decisions are made from a combination of feeling and reason. This way of decision-making sometimes leads us to unexpected and unassuming results.
For the Good Listener:
- In The Arena Podcast by Anthony Lannarino
In this podcast you’ll learn many of the most current and powerful sales techniques and mindsets. Lannarino interviews top authors, salespeople, managers, and expert in both B2B and B2C sales to give you the edge to move into the next category of success on your career path.
- Stories from the Sales Floor by Brandon Redlinger & Ben Sardella
This witty podcast focuses more on inspiration and motivation through influential guests’ anecdotes and stories. Interviews with top sales leaders like Mark Hunter and Trish Bertuzzi will give you an authentic look into their greatest wins and mistakes over their careers. Rather than focusing on giving practical advice, this podcast is meant to inspire growth and spark ideas.
- Linking Into Sales by Greg Hyer & Martin Brossman
If you are looking for a fresh take on today’s selling environment, look no further than this podcast—focused on social selling for professionals. Hyer & Brossman’s sales approach is about opening opportunities, not closing. The hosts of this podcast have also written several books including How to Use Hashtags, Social Media for Business, and Linking Into Sales.
For The Engaged Viewer:
In this TED talk, our presenter offers an elegant and simple (but not easy) way to create agreement in even the most difficult situations—from family conflict to, perhaps, the Middle East.
In one of the most popular TED talks of all time, career analyst and author Dan Pink opens this talk on motivation with a fact that social scientists understand but most managers don’t: traditional rewards aren’t always as effective as we think.
In this TED Talk, Ernesto Sirolli explains that before going to work on a problem, people need to really listen to the people you are trying to help. His advice is dispensed with humor and wisdom.
For People Who Like to Stay Informed:
Saleshacker brings you a content library full of the best sales training advice from leaders in the business.
John Barrows will help you get actionable results with this blog that covers general sales training topics in a concise, smart, and direct way. You can sign up for his email newsletter too which offers digestible, dynamic tips and hacks straight to your inbox.
The most comprehensive and current tips for sales industry professionals. Everything you need to know to sharpen your communication skills or improve to your best sales pitch.
As a marketing and business strategy expert, Seth dispenses wisdom in the form of life lessons, business lessons, and strategy lessons honestly and genuinely. He’s a must to bookmark.