by Samuel Bochetta Nearly everyone who has watched a video stream online has certainly encountered issues such as freezing or buffering. But far fewer understand the technology that directly impacts how well their videos stream, and this is where video coding formats (also known as compression standards) come into play. In this article, we will […]
Tag Archives: 2018
2 Ways Video Can Build an “Engagement-Sustaining” Healthcare Culture
Employee engagement isn’t something you can buy. It isn’t something you implement with shiny new software or bribe into existence with discounted concert tickets. If you want real engagement, you need to build a culture that can sustain it. What does an “engagement-sustaining” culture look like? Here are two key elements: 1. Working conditions that […]
Engagement-marketing is the biggest healthcare marketing trend you’ve never heard of
If you don’t know what engagement-marketing is, you’re not alone. To be frank, we coined the term ourselves to describe a trend we’ve seen among our clients in the last year. In a nutshell, engagement-marketing programs encourage hospital staff to share marketing messages with their communities. But unlike traditional brand ambassador programs, engagement-marketing programs focus […]
Check out our free video check-up!
We’re self-improvement junkies here at Viddler HQ. Our president is a health-food guy, our director-of-production won’t sit still, and our sys admin recently installed an under-the-desk elliptical. But we’re not just trying to be our best selves. We’re always looking for ways to improve our product and services, too. That “things-can-always-be-better” attitude inspires all our […]
Hospitals hold hundreds of stories. Here’s why they should tell them.
If you’ve spent any time in a hospital, you likely have tried to read the stories on the faces you encountered- doctors, nurses, patients, caregivers. The fact is that hospitals are places of invariable drama. Everyone has a reason to be there. We know this implicitly. It’s why writers and readers and prime-time TV watchers […]
Guest blog: 2 Small Communication Tips For New Doctors
Written by Martha Schumberg Effective communication is vital in any healthy relationship, whether it is personal or professional. But in healthcare, poor communication can hurt more than a broken heart or bruised ego. Studies have long recognized the importance of good physician-patient relationships that can make or break treatment. Therefore, care providers must communicate effectively […]
The 2 Types of New Benefit Programs that Will Keep Your Company Competitive.
Want to hire the best talent? Want to keep your best employees from running away? Here are the 2 new types of benefits your company needs to offer. The unemployment rate is at an 18 year low. There are more job openings than unemployed workers to fill them. In other words- it’s a jobseeker’s market. […]
Answering the Greatest Question in Healthcare Marketing
The Chief Marketing Officer of a large Northeastern health network was vexed. The network had over ten-thousand employees, but nowhere near that many social media followers. The network’s doctors and nurses did a top-notch job of caring for patients. But they didn’t seem to know about their colleagues’ accomplishments. It didn’t matter how many tweets […]
The 2 Strategies Your Healthcare Network Needs to Beat the Competition
On Tuesday, I told you the 2 greatest challenges your healthcare network will face in 2018. Now here’s the 2 strategies you need to remember if you want your healthcare network to stand out from your competition. Strategy #1: Hit ‘em where they ain’t ~ old baseball saying about how to be successful If you […]
Your healthcare network’s 2 biggest challenges over the next 12 months
The economy is hot. Every industry is feeling the pinch when hiring and retaining great employees. This is especially true for a rapidly-growing sector like healthcare. There’s also been an unprecedented number of healthcare network acquisitions in the last 24 months. Today’s healthcare networks have to contend with a kind of competition they just haven’t […]